Integrator
Streamline that recent project’s transformation into a marketing piece!Designed For
Design Industry Professionals
A/E/C Marketing Professionals
Business Owners, Principals, Partners
Senior Practice Leaders
Functional Managers
Put your latest and greatest project to work to build your brand!
This package is laser-focused on one or two “signature” projects in your history.
When words alone aren’t enough to get your work out there, we develop graphics, layout, and systems that help you put your vision forward.
Recommended for:
Practices
-with a backlog of projects that have yet to be incorporated into a marketing program,
-without marketing or IT resources to dedicate to cross-functional initiatives,
-compromised by organizational change or the loss of key marketing personnel,
-submitting projects to awards contests under deadlines,
-driven by external deadline pressures that prevent them from working smarter.
How It Works:
A Design-product specialist works independently, or in partnership with your team. We get your project from the drawing board to the places where it can be readily used (web site, boilerplate file, etc.) to advance your practice. We clarify with you the strategic role this project will play in the marketing of your business, and plan how the project will be marketed to fulfill this role. We work with your staff to help you smooth the transition from board to marketing suite. Project activities may include onsite interviewing, researching past publications, and reviewing drawings, proposals, etc. A base fee plus normal per-paragraph charges. We help you identify measurable goals that will be tracked before and after.
Related Packages: Stylist, Positioner, Engineer, Systems Specialist, Partner