by Mike Sweeney, CPSM | Nov 11, 2013 | Marketing, Project Management
(First of two parts) Video content is widely considered to be generally superior to all traditional types of marketing content that came before it. Marketing videos are easier than ever for novice marketers and entrepreneurs to produce with utter seriousness. But...
by Mike Sweeney, CPSM | Jun 13, 2013 | Marketing, Project Management, Uncategorized
In most industries, companies come up with a product that is based on a successful client project. They may then refine the scope of the work in broader terms, offer it to the public or to their client list, and do it over again several more times. In architecture, it...
