by Mike Sweeney, CPSM | Feb 14, 2022 | Introductions
It’s Valentine’s Day, and we’re celebrating another year in business! We launched Design-product Systems on Valentine’s Day in 2008 to help design professionals, marketers, and business owners market their work clearly and efficiently. By increasing...
by Mike Sweeney, CPSM | Oct 14, 2021 | Uncategorized
Sometimes we surprise ourselves when we’re able to answer a difficult question with ease. For years, I had been frustrated by this difficult question at the core of my business: “What do your customers really want (or get) when they call you?” When I was starting out,...
![Top Billing: Revenue Disparities Found Among Boston’s Elite Architects [INFOGRAPHIC]](http://designproductsystems.com/wp-content/uploads/2020/09/BBJ-Top-30-Architecture-Firms-2019-720x675.jpg)
by Mike Sweeney, CPSM | Sep 16, 2020 | Uncategorized
One in four Massachusetts-based architects is employed by one of the top thirty firms, as ranked last month by the Boston Business Journal, and visible in the infographic below. In this top quartile, approximately 47% work in the nine largest firms, three of which are...
by Mike Sweeney, CPSM | Mar 9, 2020 | Marketing Systems
“I know we can always be more efficient…” I’ve heard this out of the mouths of marketers new and old, for a dozen years. With it, I hear resistance in their tone, sometimes strident, sometimes hesitant. Being more efficient is an end state that few people get...
by Mike Sweeney, CPSM | Feb 26, 2020 | Marketing, Project Management
The wheelhouse is where you steer the boat. In some ways, your professional wheelhouse steers your career forward. “What’s in your wheelhouse?” was popular shorthand for personal branding, job searching, or positioning yourself to get on a project...
